alexbogusky’s posterous

Dear ad business: contempt for success is not a business model, but its one of the few things you consistently produce well, based on the sites you congregate.
Alex, keep up the great work and don't get into the mud with 'em

I'd been thinking how advertising should be when I know someone named Alex Bogusky had been doing what's been only in my imagination. So...

A sure sign that failure is imminent or already happening is a need to tear down those that are successful.

In each comment all I could hear was frustration and burn out, an unfortunate state of most of the ad people in this world and probably a major reason why most advertising sucks balls. How can you be so pessimistic and create ideas that inspire? And those cynics that are able to manage to do that probably reach burn out faster because they are living a lie.

Yeah stop giving your opinion. On your own blog. What a bastard.

You have to be a business man as well as a creative leader to be successful these days. And once you get to the top, your job is more new biz/agency promotion than anything else. What do they expect you to do as an agency partner, write copy? LMAO, jealousy is so unattractive...

As you once told me, better to be loved or hated than ignored all together.

It did bum me out for a minute when i first saw the post but then I thought if this is on my list of problems then I'm a very lucky guy. Sometimes a little shift in perspective is all you need.

It's basically a version of product differentiation: If CPB is number 1 then I need to disagree (or be disagreeable) if I hope to have a ghost chance to catapult myself higher. Basically, "OPPOSED TO CPB", may be more valuable than "Nearly as good as CPB but not quite". True? And you're the #1 target Alex.

Dem's the breaks when you put yourself out there... You can't please all the people all of the time and all that.

This is just bitter, jealous nonsense. Sorry you had to see it.

I'd forget about it... but one comment bugs me, 'cos it's something I often wonder about.... You know the bit about not going very deep... paints a bit, surfs a bit, writes a bit... Well, is that a problem?

I know that to be totally and completely successful at something it helps to be 100% dedicated to it.

So what if you're interested in more than one thing? Does that mean you'll never get to the very top of one game?

It didn't hurt for Da Vinci. According to wikipedia he was... scientist, mathematician, engineer, inventor, anatomist, painter, sculptor, architect, botanist, musician and writer...

Any thoughts?

@Rick: I just listened to a TED talk where the speaker was saying that being an expert in just one thing is not as beneficial to the world as it makes it much harder to collaborate with seemingly unrelated fields. If you have a well rounded education to build off of, more opportunity presents itself.

She was talking about the education system but I can see how it relates to business especially... the ad business.

I think really good creatives try to be educated in everything anyway.

Who is Hamilton Nolan?

It is funny how people take exception when others put themselves out there in the media. In this new media age, the old mentaility that talks about less is more... are missing the mark and will be those known with antiquated ideals oh and probably poor.

Embrace the cynicism...err...I mean criticism. Wear it like a badge of honor and use it to your advantage. I'm thinking there's an agency-promo campaign just waiting to be created.

I enjoyed watching your interview, so thanks for sharing.

Gotta say, it's hard to attribute merit to a guy with nice hair.